MGP has started the new year by launching its 2021 Rossville Union Single Barrel Program. Known as the “Masters of Rye,” The Indiana-based brand is the largest distiller of Rye Whiskey in the United States and has expanded this year’s Single Barrel selections to include three mash bills.
Bottled at 50% ABV, Rossville Union Single Barrel Straight Rye Whiskey is bottled-in-bond. It is a limited, private barrel selection available only at participating retailers.
Rossville Union Single Barrel releases will be offered at cask strength and are available for pre-sell until March 15. Participating accounts in the Single Barrel program are invited to connect virtually with the distillery team in Lawrenceburg to taste, select and order their preferred mash bills. Participating retailers can also opt to customize the label on their 2021 Single Barrel Selection to enhance the collectible aspect of this special offering.
“Our Lawrenceburg distillery team is proud to produce the finest Rye Whiskey in the country,” said Andrew Mansinne, Vice President of Brands, MGP. “The Rossville Union Single Barrel Program has exceeded expectations. We’re thrilled to expand our offering with a choice of three mash bills and marketing support that exemplifies MGP’s commitment to our partners in the Rye Whiskey category.”
Bottled annually, Rossville Union Single Barrel Straight Rye ships to each participating retailer by August 2021, just in time for National Rye Month. Partners can also “Order the Barrel” to proudly display their custom-stenciled private selections.
Other Whiskeys created by Rossville include Rossville Union Master Crafted Straight Rye Whiskey, which offers a balance of sweet oak with rye spice aged a minimum of four years and is priced at $39.99 per 750ml bottle. Bottled at 56.4% ABV, Rossville Union Barrel Proof Straight Rye Whiskey is blended from the finest barrel reserves to deliver a full, but balanced cask-strength Rye Whiskey with a spicy, caramel-forward taste and a smoky finish. It is priced at $59.99 per 750-ml bottle. They both can be purchased via Drizly.
