ShotGun Spiked Seltzer have released a new RTD canned cocktail, Texas Tea. The official unveiling of the Texas-based brand’s product happened March 2, Texas Independence Day, and hit retailers throughout the state shortly after.
As with all of the ShotGun Spiked Seltzers, the Texas Tea flavor is inspired by classic cocktails with a Texas Twist. With 5.2% ABV, the gluten-free hard seltzer is made from all-natural ingredients – no aspartame, no sugar substitutes. Tasting notes include fresh brewed organic black tea with an essence of Bourbon and lemon. This is not your mama’s sweet tea.
“The legend of Texas Tea goes way back to a local Houston dive bar in the 1960s,” says the brand. “They say that a traveling salesman asked for a long island tea. The bartender obliged by mixing the suggested ingredients together and served it in giant Texas-sized tea glass. With that, the Texas Tea was born.”
“It doesn’t get more Texan than this,” stated co-founder Lori Foster. “Since we introduced Texas’ first independent craft Spiked Selzer to the market, our mission has been to create seltzers that are authentic, inspired by classic Texas favorites and to be a celebration of all that our great state has to offer.”
ShotGun Spiked Seltzer Texas Tea is currently available throughout Texas.
In January, a number of major names entered the hard seltzer marketplace. Michelob Ultra launched its own hard seltzer range, which is the first-ever national USDA certified organic hard seltzer, and it hit shelves in January with three flavors – cucumber lime, spicy pineapple, and peach pear. It has zero carbs, zero sugar, 80 calories and is filtered six times to remove impurities.
Bud Light, meanwhile, added a new product to its RTD range – Bud Light Seltzer Lemonade. The new variety pack features four new flavors, including Original Lemonade, Black Cherry Lemonade, Strawberry Lemonade and Peach Lemonade. The drinks hit shelves across the United States in 12 oz. slim can variety 12-packs in January..